Global Marketing Executive and Corporate Strategist Drives Growth for Fortune 50 Businesses; Hyper-focused on Delivering Outstanding Customer Experiences
Houston, TX – September 18, 2014 — Alert Logic (www.alertlogic.com), a leading provider of MDR for the cloud, today announced the appointment of Bazaarvoice Chief Marketing Officer Lisa Pearson to its Board of Directors. This brings the number of board members to seven corporate leaders in the fields of cloud computing technology, finance and business development.
Ms. Pearson brings extensive global marketing expertise focused on guiding businesses to innovate and deliver outstanding customer experience. In a career spanning more than 20 years, Ms. Pearson has led her own strategic consultancy for Fortune 50 clients and served as a principal in leading marketing agencies including DeVries Global and Euro RSCG where she helped drive strategy and performance for global B2B and B2C companies as diverse as Dell, IBM, Johnson & Johnson, American Express, Procter & Gamble and Starbucks.
“We’re honored to welcome to the Alert Logic board a marketing leader of Lisa’s caliber—someone who has delivered shareholder value for the world’s most respected companies,” said Gray Hall, CEO of Alert Logic. “Lisa’s understanding of how data, insight and thought leadership can shape business value is a strategic competency for our business. She will be a strong voice in global marketing, business development and the customer lifecycle.”
Ms. Pearson is currently the Chief Marketing Officer of Bazaarvoice, a Software-as-a-Service provider of customer engagement solutions, where she has helped lead the company through its initial public offering and multiple acquisitions. She leads all aspects of the global marketing function including lead generation, field marketing and sales enablement; corporate positioning and strategy; influencer, analyst and media relations; and product marketing.
“Cloud computing has driven us into a new era of data security, not only in terms of the challenges and risks associated with cybercrime but the tools available to protect both data and IT infrastructure, wherever it is located,” said Ms. Pearson. “Alert Logic’s disruptive approach to enterprise cloud security embodies the type of imaginative thinking that underpins market leadership in any industry. I’m thrilled to join the Alert Logic board and contribute to the future growth of the company.”
Alert Logic offers Security-as-a-Service in the cloud – a platform of fully managed products and services to keep a customer’s data and infrastructure safe and compliant. Whether a company’s IT infrastructure is on-premises, in a public cloud, private cloud or hybrid, the Alert Logic portfolio of solutions and services allow unprecedented visibility into their business environment, providing continuous protection, deep security insight and lower overall security costs.